Each Ethernet MAC Address is Unique

How'd they do that?
http://standards.ieee.org/regauth/oui/index.shtml
OUI
00-00-0C (hex)
Organization
CISCO SYSTEMS, INC.
company_id
00000C (base 16)
Organization Address
CISCO SYSTEMS, INC.
170 WEST TASMAN DRIVE
SAN JOSE CA 95134-1706
Excerpt of SEARCH result:
Here are the results of your
search through the public section of the
IEEE Standards OUI database
report for 3com:
00-01-02 (hex)
3COM CORPORATION
000102
(base 16)
3COM CORPORATION
5400 Bayfront Plaza - MS: 4220
Santa Clara CA 95052
00-01-03 (hex)
3COM CORPORATION
000103
(base 16)
3COM CORPORATION
5400 Bayfront Plaza - MS: 4220
Santa Clara CA 95052
(continues)